Cleveland, OH: A local shooter recently switched from Canon to Sony and was pleased to discover that he awoke the next morning as a master photographer.

The photographer, Alan Coors, notes he was not having the sort of success he had hoped: 

My business was not really flourishing. A lot of people seemed uninterested in my work. A friend suggested that perhaps my technique was lacking, but I’m using the latest automatic portrait retouching app, so it’s obviously not that.

Coors notes that he has been a Canon user since he first began shooting six weeks ago, his kit consisting of a 5D Mark IV and an assortment of at least eight L lenses. When he opened his business two weeks after buying the kit, he initially expected an influx of clients:

I was surprised that business was so lukewarm. I mean, I had all the nicest lenses and a great body. 

Coors’ friend, Jordan Givens, a successful wedding and portrait photographer, spoke to Fstoppers about the situation:

Alan is really enthusiastic, but I think he’s putting the cart ahead of the horse a bit. I told him to drop by my studio so we could talk about the situation. I spent hours discussing business strategy and photographic technique. Unfortunately, Alan’s eyes glazed over after about five minutes and he seemed to stop listening.

Coors picks up the story there:

Jordan is really nice and all, but he kept babbling on about pricing and learning how to set a ‘white balance.’ Isn’t that what P mode is for? That’s why I bought a nice camera. Anyway, while he was prattling on, I noticed a Sony camera on his desk. I went home and started Googling… They have way more megapixels than my Canon! I found a photography forum that said the Sony had two more stops of dynamic range and then I found a site that said their new 85mm lens resolves like 10 percent more detail than my Canon! I was so embarrassed. No wonder I had no business. 

Coors immediately returned his kit and picked up a Sony setup. Sure enough, he awoke to a flurry of emails the following morning and is pleased to report business is booming.

Business is great! I’ve had to hire an assistant I’m so busy. I’m just glad the Sony has a P mode as well. No white balance issues!

Coors’ business shows no signs of slowing down.