Another full-frame mirrorless contender has stepped into the ring as Zeiss has just announced the ZX1. Controversially, the ZX1 does not feature dual card slots. In fact, it doesn’t have even a single card slot. Instead, it will boast a 512 GB SSD complete with Lightroom CC installed.

The 37.4 megapixel sensor is meaty and the f/2 lens seems very appealing, but the big factors that will turn heads is the somewhat avant garde approach to image storage, editing, and sharing. The 4.3″ screen (no, it doesn’t flip out) and SSD seems to allow for a truly innovative means of managing photographs.

The complete specifications are listed on PhotoRumors.com, and the rather funky Zeiss website offers some insights into the camera’s functionality. Through the “symbiosis of hardware and software is exemplified by the newly defined user interface,” photographers will be able to edit raw files on the go, and upload to various platforms directly from the camera.

So is this a gimmick or is an internal SSD the future? Is this how we will all be editing a portion of our photographs in ten years or is this going to be a very expensive camera phone with a beefed up version of Instagram? Let us know your thoughts in the comments.

The price is yet to be announced and the launch is scheduled for early 2019.